Research & investigations
Supermarkets dictate strict product specifications to farmers meaning that they’ll only buy fruits and vegetables that fit demanding size, shape and colour specifications – regardless of the nutrition, taste and value of the food.
On top of this, last minute order cancellations by supermarkets and the businesses they are supplied by leave many farmers without any compensation and no market to sell their food to.
When farmers are forced to waste entire crops some have to resort to taking out loans in order to pay their workers. However, not all workers are paid, meaning they cannot put food on their table or send their children to school.
This isn’t just restricted to Kenya. In countries around the world, supermarkets and their suppliers routinely dump their waste and responsibilities on those further down the supply chain. Transferring financial risk from the market, they force farmers who grow food for us to throw away vast quantities of good edible food. This is the darker side of food waste but luckily we can put an end to it.
It is illegal for UK supermarkets to cancel orders on their suppliers with no compensation and they can be hit with huge fines of up to 1% of their turnover thanks to a new law. The European Union is now considering whether to implement such measures across the rest of the continent to ensure farmers around the world are able to access justice.